Amazon Brand & Listings

You Make the Product. We Run Your Amazon.

Listings, content, catalog and account health — or the whole launch if you are not on Amazon yet

Amazon is its own operating system, and it rewards the people who work it weekly. We handle that side: the listings and their SEO, A+ Content, the Brand Store, the catalog, Brand Registry and the account health problems nobody wants to sit on hold for. If you have the product but no Amazon presence at all, we build the channel from scratch. What we do not do is find you a product to sell — you already have one.

Listing SEOA+ ContentBrand StoreCatalogBrand RegistryAccount health
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What Amazon Brand Management Includes

Keyword-researched listings: title, bullets, backend search terms and description
A+ Content that answers buying objections instead of repeating features
Brand Store built and kept current as the catalog changes
Catalog management — variations, parentage, and the listing errors that quietly suppress a product
Seller Central issue handling and account health monitoring
Brand Registry guidance and listing-hijack monitoring
Promotions, coupons and pricing strategy against the live category
Photo and infographic direction that shows use, scale and differentiation
Unit economics checked against Amazon's real cut before we recommend spending on ads

How We Take On an Amazon Account

1

Audit what exists

Listings, catalog, content, account health and the unit economics after Amazon's cut. We find what is suppressing conversion before we touch the ads, because more traffic to a weak listing just costs more.

2

Fix the conversion side

Listing SEO around the keywords real buyers search, A+ Content that handles objections, images that show use and scale, and a Brand Store that does not look abandoned.

3

Run it weekly

Catalog problems, account health, promotions, competitor moves and the advertising that points at all of it. Amazon rewards the accounts somebody actually works.

Frequently Asked Questions

Do you guarantee my product will succeed?
No, and be careful with anyone who does. Amazon has real competition and real risk, and the outcome depends on your product, your cost base and a category that can change under you. What we do is check the unit economics honestly up front, before you spend on inventory or ads. That means working backwards from the selling price through Amazon's cut: the referral fee, which is 8 to 17 percent in most categories and as high as 45 percent for Amazon device accessories, then FBA fulfillment by size and weight, storage, returns and your landed cost. What is left is what an incremental sale actually contributes, and it is the number that decides whether advertising can ever be profitable. If that figure is thin before a single ad runs, no amount of listing work fixes it, and we would rather tell you at the start than manage the account into that discovery.
Do you find products for me to sell?
No. This is for brands that already make something. We are not a product-sourcing or private-label-research service, we will not go and find you a widget to put your name on, and we do not run the sort of opportunity-scoring exercise that ends with a supplier introduction. What we do is take the product you already make and build it a proper Amazon channel: listings, content, catalog, Brand Registry and the advertising that points at them. The reason for the boundary is fit rather than snobbery. Sourcing work rewards whoever is fastest to a trend and lives or dies on supplier relationships we do not have. Brand work rewards whoever knows the catalog and the customer, which you already do. If you are still deciding what to make, the strongest starting point we can work from is an existing product with real sales history somewhere else, even if that somewhere is your own website.
Can you fix listings for a product I already sell?
Yes. Listing optimization on an existing ASIN is often the fastest win available, because you are changing conversion on traffic you already pay for rather than buying more of it. Keyword-researched copy, better images and A+ Content usually move conversion before any new spend, and the effect compounds, since a listing that converts better also earns better organic placement and lowers what the ads have to carry. The order matters here. Sending more traffic to a listing that does not convert makes the leak bigger at exactly the rate the budget grows, which is the most common way sellers waste money on Amazon. So we look at the listing and the ad account together before recommending either one. If clicks arrive and nothing converts, it is the listing. If the search terms convert and the ACOS is still poor, it is usually pricing or fees, and rewriting the copy will not fix that.
Do you also run the ads?
Yes. Amazon Full Management is $2,000 a month starting and includes the PPC alongside listings, A+ Content, Brand Store, catalog and account health. If your listings are already in good shape and you only need someone on the ad account, Amazon PPC Management alone is $750 a month starting. If you are not on Amazon at all yet, the build is Amazon Brand Launch, from $1,500 one-time depending on how many products you have and how complex the catalog is, with monthly management starting once the channel exists. Which one you need is usually obvious from the listings. Where a listing is clean, well-photographed and converting, ads alone are the right purchase and paying for management around them is waste. Where the ads are running into weak content, PPC management on its own is buying more traffic for a page that already loses people, and we will say so before you sign.
Do you work with sellers outside California?
Yes. Amazon work is nationwide. We are based in Costa Mesa, but the whole engagement runs remotely, because everything we touch lives inside Seller Central and your advertising account rather than in a room. In practice that means shared reporting access, a scheduled call, and written updates you can read without being on a call at all. Time zones are the only real friction and they are manageable: we work Pacific, so an East Coast seller gets us from the middle of their day onward, which is usually when Seller Central problems have surfaced anyway. What does occasionally need to be local is the physical side, such as photography, samples, or an inspection before an inbound shipment. There we will either work with someone you already use or tell you plainly that you need a supplier near your inventory rather than near us.

Last reviewed by the OC Systems Agency team.

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